Use case · Professional services
Clients ask AI who to trust — long before they call you
For high-consideration services, recommendations hinge on expertise and trust. Growli shows whether AI names you, who it names instead, and what earns the recommendation.
For accountants, lawyers, advisors, and consultants, buyers ask assistants who to trust before they ever reach out. These are high-consideration decisions, so assistants lean heavily on expertise signals, reviews, and clear service pages. If your credibility isn't legible to AI, a competitor's is.
AI search trends
Clients open high-trust decisions by asking an assistant who to consider, then verify carefully.
Assistants weigh expertise, credentials, reviews, and specific service pages when they recommend.
"Best [specialty] for [need]" searches carry serious, high-value intent.
By the numbers
Real, cited data — never invented.
Real questions buyers ask AI
The prompts that decide who gets recommended
Why AI visibility matters
Where visibility breaks down
If AI doesn't recommend you, tomorrow's customers may never see you. These are the gaps that quietly cost recommendations.
You can't see whether AI names you for the high-trust questions clients ask.
Expertise and credentials that aren't legible to AI don't earn recommendations.
Competitors with clearer proof and reviews win the shortlist.
How Growli helps
Growli runs the high-consideration questions your clients ask against AI assistants, then shows whether your expertise, trust signals, and service pages earn a recommendation, who's named instead, and which specific proof to strengthen.
What Growli tracks for you
High-intent search tracking
Monitor "best [specialty] for [need]" searches across assistants.
Trust-signal analysis
See whether credentials, proof, and reviews earn recommendations.
Competitor comparison
Know who AI recommends instead and the evidence behind it.
Service-page opportunities
Find the pages and proof that would tip a high-trust decision your way.
Recommended next moves
- Make expertise, credentials, and specialties explicit and easy to cite.
- Strengthen reviews and proof on the sources assistants trust.
- Publish clear service pages for the specific needs clients ask about.
- Track competitors winning the high-trust searches you should own.
Frequently asked questions
Yes, and they trust the answers — 94% of B2B buyers use AI in the purchase (Forrester) and 75% of AI users rate their trust in AI recommendations 4–5/5 (BrightLocal).
Legible expertise, credentials, reviews, and clear service pages. Growli shows whether yours earn the recommendation and which proof to strengthen.
Very — AI-referred visitors convert about 42% better because they arrive with specific, articulated intent (Adobe, 2026).
See where you stand in AI
Create your account and run your first check — every number traceable to a real assistant answer.